The brand paradigm: Soft Urban - Dynamic Thinking - Positive Attitude
Versatile and contemporary outfits, natural materials, fresh colours in dusty shades, colourblocks in the name of simplicity and naturalness: these are the pillars on which the collections are developed.
The central element on which the brand is based is combining essential and practical style with aesthetics. The name, SEMICOUTURE, is in itself a manifesto of intentions, evoking unfinished garments, full of poetic imperfections, with a modern and urban twist. The aim of the brand is to satisfy young women, adapting current trends to an active and dynamic lifestyle.